What is web positioning?
Your website has a purpose: to inform, sell, or provide services. To fulfill that purpose, it’s essential that when someone searches online, your site appears in the results. If they can’t find you, it’s as if you don’t exist.
To gain visibility, you need to position your website on the internet through SEO.
How do I position my website on the Internet?
By applying SEO, or Search Engine Optimization—a set of techniques, content, and strategies designed to enhance your website’s visibility and relevance in search engine results like Google or Bing.
Reasons to Improve Your Website’s Ranking on the Internet.
Here are some reasons why it’s crucial for your website to rank on Google, Bing, and other search engines.
Results with the Highest Conversion Potential in Google and Other Search Engines
80% of people searching on Google, Bing, and other browsers don’t go beyond the first page of results. If your website isn’t on the first page, it’s very likely you won’t receive any visits.
Ways to Stand Out in Search Results
There are two ways to appear in the results of Google, Bing, and other search engines: through paid advertising or through web positioning. Over 85% of clicks come from organic searches, meaning without payment.
Higher Number of Clicks on Websites
Those who appear in the top 5 results receive over 75% of the clicks. When people browse the internet, more than 60% have not yet decided which brand to buy.
Web positioning is usually more cost-effective than social media.
Search engines generate up to 10 times more traffic for e-commerce sites than social media. Additionally, they provide key information that helps users make purchasing decisions or engage with your website.
Builds credibility and trust with your visitors
Well-positioned sites are often perceived as more trustworthy and authentic by users. SEO helps you stand out in a crowded market by placing you above your competitors in search results.
Long-Term Sustainability with No High Advertising Costs
Unlike short-term marketing tactics and social media, SEO or web positioning can provide lasting benefits for your online business over the long term.
We help you optimize your website’s SEO positioning.
We use advanced SEO tools, complemented by artificial intelligence processes. Our team consists of experts in various SEO fields, graduates from prestigious institutes in America and Europe, with extensive experience to ensure the success of your website.
Keep the following in mind:
Google, Bing, and other search engines are in constant competition to be more efficient, aiming to deliver the best results to their users. The more people use each search engine, the better their economic performance, as they will sell more advertising and gather more data.
To provide the best results to their users, these search engines process all available information on the web according to specific guidelines.
To appear in the top search results, you must meet the requirements set by these search engines and present your website according to their criteria. If you don’t provide what they need in the way they require, you simply won’t appear in the top results. This is what SEO involves: a set of techniques and strategies designed to achieve prominent positions in search results.
Being in the top positions will help you achieve your goals.
Technical SEO Optimization
Your site must be technically well-designed; search engines will not display sites with usability issues to their users.
Link Building Strategy
A link strategy is essential for your website, particularly in terms of acquiring high-quality inbound links.
On-Page Optimization
One of the most important aspects of websites is the content, as it provides value to users. Search engines need to clearly understand your site in order to index and display it properly.
Keyword Research Development
Searches are conducted using specific terms and keywords. The foundation of SEO is based on the research and use of these keywords.
Website Architecture Design
It’s not enough to just create a website; the architecture must be logical for search engines and easy to navigate for users.
SEO Approaches
You need to develop a set of actions for effective SEO by analyzing both your website and the competition.
Today, SEO must align with the demands of Artificial Intelligence. Many search results are now generated within platforms powered by this new technology.
Other Aspects that Strengthen Our SEO Work
In addition to our expertise in SEO, its techniques, and strategies, we employ the following actions to enhance and ensure the success of your website.
- Website Data Analysis
- Competitor Analysis
- Use of Artificial Intelligence
- Off-Page SEO
1507+
SEO Enthusiasts Subscribers
“We know what works and what doesn’t”
As a team of SEO experts, supported by the most advanced analysis tools, we know exactly what needs to be done to effectively position your website on the Internet.
Get in touch with us and request an informational consultation. Don’t let time pass by; while you delay, the internet is filled with competitors who are already doing what it takes to stand out.
Optimization for Google, Bing, and Other Search Engines
Once the SEO audit of your site is completed and its current state assessed, we analyze the sector in which you operate and how the competition performs. From there, we design and plan the necessary SEO strategies and actions to position you in the top search results.
Let's Do SEO for Your Website!
It’s time to elevate your website to the top positions in searches on Google, Bing, and other search engines.
Main Office
Contrà Porta Santa Lucia, 132. Vicenza, Veneto, Italia
(+39) 3298753514
info@seoyseo.com